1. White space is used effectively as well as the law of proximity, similarity and figure ground which gives this sense of effective grouping.
2. The Logo grabs attention because of its color which stands out from the background. Also the slider just below the search bar gives the visitor something to focus on before scrolling further down the page.
3. From the Topic/Headline the images portray a story which summarizes what that topic is all about. The images illustrate what an apartment or experience would look like.
4. Axis of interaction as well as primary and secondary buttons are in good use.
5. The basic principle of Typography are properly observed here. The headers and sub-headers are in bold text; The color in general is in the black and white with the exception of buttons and the logo which helps for easy readability.
6. The only thing that seems to be animated here is...